Thanks to Jon for:
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Did you check to make sure there wasn’t a company (or town) named Camfire, and Mores Walley was born there? That still is missing an apostrophe… darn.
Sign should read: “Campfire S’mores // Walleye Sandwich is Back”
I so used to work at a Culvers and the mores is just them fucking up the word s’mores but the Walleye (which is a type of fish and IS spelled correctly) is a type of sandwich that they have during the winter ONLY.
PS I hated that job and thank you for showing how stupid they are!